Wearing dirndl dresses and lederhosen is part of daily life in the Ausseerland-Salzkammergut area.
Archduke Johann was the one who made wearing traditional clothes presentable.
Around 1820 he slipped into his grey and green loden coat to give an example of plainness. To go with it he wore knee-high lederhosen and green, handmade socks.
Archduke Johann’s gand-nephew Franz Josepf, the later Emperor, inherited this love for traditional clothes: at his christening he got a Styrian hat. Franz Joseph was faithful to traditional clothes all his life and spent every summer of his life in the Salzkammergut area.
Traditional businesses like cloth printing businesses, custom tailors, lederhosen and hat makers ensure that the authentic is shown in its true light in the Ausseerland-Salzkammergut area.
Each traditional costume, like the Ausseer costume, has changed over the course of time. Nowadays they are fitter for wear.
Today the traditional Ausseer women’s costume has a pink skirt, a green shirt and a lilac apron , on public holidays black. Men wear handmade lederhosen (that outlast generations), handmade green socks and a grey or green spencer .
Still today the local population proudly wears their different traditional costumes. Not to offer tourists a folkloristic experience, but because they truly love their home and the clothes are simply beautiful!
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